Software Defined Vehicle Market

Report Code AT 8783
Published in Feb, 2025, By MarketsandMarkets™
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Software Defined Vehicle Market by SDV Type (Semi-SDV. SDV), E/E Architecture (Distributed, Domain Centralised, Zonal Control), Vehicle Type (Passenger Car and Light Commercial Vehicle) and Region - Global Forecast to 2030

Updated on : January 27, 2025

Overview

The software defined vehicle market is projected to grow from USD 213.5 billion in 2024 to USD 1,237.6 billion by 2030 at a CAGR of 34.0%. In today's digital and connected world, the SDV is gaining traction as the next disruption in the automotive industry with transition from non-connected software-enabled cars to immersive SDVs representing a change from basic transportation to a more comprehensive, interactive experience. As OEMs prioritize custom software applications for cars with developments in OTA updates, customization such as subscription flexibility for on-demand feature upgrades, and cross-domain ecosystems, the automobile industry is getting ready for a future where cars are fully integrated, immersive platforms rather than standalone products. Software-defined vehicles, as opposed to non-connected software-enabled cars, reflect a dramatic change in both customer expectations and technological capabilities.

Attractive Opportunities in the Software Defined Vehicle Market

Asia Pacific

The market growth in Asia Pacific is attributed to the increasing demand for comfort and luxury driving experience as well as increasing sales of Evs in the region.

The Software Defined Vehicle market is experiencing rapid growth driven by the increasing demand for Predictive maintenance with AI-powered diagnostics and subscription flexibility for on-demand feature upgrades.

The market in Asia Pacific is projected to reach USD  735.7 billion by 2030 growing at CAGR of 30.5% during the forecast period.

The Software Defined Vehicle market in the US is experiencing growth driven by Dynamic software updates for performance optimization and advanced navigation with real-time, weather, & traffic-based routing.

The increasing demand for integration of ADAS in the vehicles along with the rising trend of autonomous driving technology will support market growth.

Global Software Defined Vehicle Market Dynamics

Driver: Reduced recall and manufacturing costs

In conventional vehicles there are limitations with respect to predefined hardware configurations. When the faults identified in hardware, it often needs extensive recall campaigns, leading to substantial costs and logistical challenges for manufacturers. However, with the introduction of SDVs, lot of the functionalities previously controlled by hardware components are now controlled by software and OTA updates. As these issues can frequently be resolved online, this change drastically lowers the requirement for actual recalls. For example, the car owner doesn't have to visit service centers to get software faults or performance optimizations fixed quickly. Moreover, this reduces operational costs for manufacturers by reducing the costs associated with physical recalls and servicing campaigns and improves customer satisfaction by limiting disruptions.

Restraint: Increase in risk of cyberattacks

The increased risk of cyberattacks is due to the integration of complex software systems and connectivity elements in smart cars, which leads to loopholes that hackers could potentially attack. One of the major concern is the threat of remote hacking of SDVs. Vehicles are becoming more and more convenient targets for hackers looking to cause disruption with operations or steal confidential information since they depend more and more on software for essential features such as navigation, autonomous driving, and V2X connectivity. Shortcomings in software development, insecure safety protocols, and loopholes in encryption procedures can expose SDVs to unauthorized access and control.

Opportunity:SDV platform monetization

OEMs and technology providers have lucrative opportunities such as generation of new revenue streams by SDV platform monetization through innovative software and services. This shift from a hardware-centric to a software-centric business model enhances profitability and develops a potential for continuous customer engagement and loyalty. The monetization of SDV platforms can be achieved through various strategies. For instance, OEMs can offer premium features such as ADAS, enhanced navigation, and entertainment options on a pay-per-use or subscription basis. These features can be dynamically updated and customized to individual preferences. Additionally, data-defined services such as predictive maintenance, remote diagnostics, and fleet management can offer valuable insights and operational efficiencies for both individual users and commercial fleet operators.

Challenge: Complex software updates and security patching

The updates and maintenance in ICE vehicles and earlier EVs were primarily mechanical, involving physical parts and periodic service checks. However, in modern vehicles, these systems are increasingly becoming software-defined, which has led to the shift of maintenance landscape towards continuous software updates and security patching. This shift brings about new complexities and challenges that manufacturers and service providers must address to ensure vehicle safety, functionality, and security. Managing software updates in SDVs involves coordinating an array of interconnected systems, each with its unique requirements and dependencies. The complexity is further increased by the need to perform these updates remotely, often while the vehicle is in use. Security patching in SDVs presents another layer of complexity. As vehicles are becoming more connected, they become more prone to cyber threats. Hackers can exploit vulnerabilities in the software to gain control of critical vehicle functionalities, posing serious safety risks. Hence, timely and effective security patching is crucial. Moreover, patching security flaws must be done so as not to disrupt the vehicle's functionality or the driver's experience. This requires a complex balance between rapid response to emerging threats and thorough testing to ensure patches do not cause potential hazards.

Global Software Defined Vehicle Market Ecosystem Analysis

The ecosystem analysis highlights various players in the Software Defined Vehicles market ecosystem. These include Tier 1 Hardware providers, Tier 2 Players, Chip Providers, Software Providers, Cloud Providers, and OEMs. Some of the major OEMs, such as Tesla (US), Li Auto Inc. (China), NIO (China), Rivian (US), and XPENG Inc. (China) offer software defined vehicles. Further, OEMs such as Hyundai Motor Company (South Korea), Renault Group (France), Toyota Motor Corporation (Japan), Stellantis N.V. (Netherlands), among others are shifting towards SDV.

 

By SDV type, SDV is projected to lead the SDV market during the forecast period

Leading automakers such as Tesla, Li Auto, ZEEKR, NIO, and XPENG are already at the forefront of providing SDVs. Tesla, especially, has been pioneering the shift to SDVs among new-age OEMs, developing software-defined vehicles since 2012. This early adoption has allowed Tesla to improve its vehicles through continuous software updates, offering enhanced autopilot capabilities and advanced driver-assistance systems. Legacy automakers are also recognizing the benefits of SDVs and are partnering with technology integrators to develop their own SDV technologies. They are planning to transition to SDVs to capitalize on the mentioned benefits and create additional revenue streams through subscription services, in-car purchases, and other software-driven business models. This shift keeps them competitive and aligns with evolving consumer expectations and regulatory requirements.

By Vehicle type, passenger cars segment is projected to lead the SDV market during the forecast period

In addition to consumer-driven advancements, the push toward autonomous driving and vehicle electrification significantly impacts the software-defined passenger car market. Autonomous driving technology, which relies heavily on complex navigation, safety, and decision-making software, is accelerating the need for robust and reliable software systems. Electrification also demands sophisticated software to manage battery performance, energy efficiency, and diagnostics. Regulatory pressures for enhanced safety and reduced emissions are also driving the adoption of advanced software systems to meet stringent standards. Countries such as China have shorter EV waiting periods than ICE vehicles. With the increasing stringency of emission norms, countries across the EU are planning to decrease their vehicle emissions by 2030-2035. Together, these factors are expected to propel the software-defined passenger car market, highlighting the essential role of software in modern vehicle design and functionality.

Asia Pacific Software Defined Vehicle market projected to lead the market by 2030

Asia Pacific is estimated to be the largest market for SDVs by 2030. In this region, leading countries such as China, Japan, India, and South Korea are expected to develop autonomous driving technology in the coming years. This growth can be attributed to the increased demand for EVs and increased sales of vehicles equipped with SDV technology. Leading OEMs in this region, such as Toyota, BYD, and Hyundai, have utilized the advantages of R&D in autonomous technology and collaborated with various technology enablers such as SAMSUNG, among others to enhance their SDV capabilities. China is expected to be the most significant factor in the Asia Pacific Software Defined Vehicle market growth in terms of value & volume. China leads the region in terms of value and volume for Software Defined Vehicle market, which can also be attributed to the increased demand for immersive SDVs and increasing consumer demand for advanced in-vehicle workspaces with AR/VR for productivity, lifestyle synchronization with in-vehicle experiences and immersive entertainment ecosystems with multisensory features like haptic feedback and spatial audio. For example, JiYue 01/07, Xiaomi SU7 and ET9 are some of the models in China equipped with immersive SDVs.

HIGHEST CAGR MARKET IN 2024-30
CHINA FASTEST GROWING MARKET IN THE REGION;

Recent Developments of Software Defined Vehicle Market industry

  • In January 2025, XPENG announced the global release of the XOS 5.4 OTA update, enhancing intelligent driving, safety, and personalization. Features include AI Guard for safety, Smart Speed Limit Recognition, expanded voice control in multiple languages, and Personalized Operating System 2.0.
  • In January 2025, Hyundai Motor Group partnered with NVIDIA at CES 2025 to integrate AI, digital twins, and generative AI into next-gen mobility and manufacturing systems. The collaboration will optimize autonomous driving, enhance vehicle design, and improve factory efficiency using NVIDIA's advanced simulation and AI technologies.
  • In January 2025, Stellantis partnered with dSPACE to integrate its VEOS platform into the Stellantis Virtual Engineering Workbench (VEW), enabling cloud-based development for SDVs. This collaboration accelerates software development cycles, allowing Stellantis to deliver features on AI-powered platforms like STLA Brain, SmartCockpit, and AutoDrive, debuting in 2025.
  • In January 2025, Mercedes-Benz collaborated with Arm to integrate its cutting-edge chip technology into next-generation software-defined vehicles. This partnership leverages Arm's compute architecture for safety, automation, and over-the-air updates, enabling advanced autonomous features and personalization in upcoming models, including a luxury electric van set for spring 2025.
  • In January 2025, BMW Group expanded its partnership with HERE Technologies at CES 2025 to enhance automated driving (AD) and software-defined vehicle (SDV) architecture. Through this partnership, new BMW models will integrate HERE’s SD/HD map data and UniMap AI-powered mapping system for ADAS and lane-level positioning. The system complies with EU's ISA regulation and supports BMW in achieving top NCAP ratings.

Key Market Players

KEY PLAYERS IN THE Software Defined Vehicle Market INCLUDE

  • Tesla (US)
  • Li Auto Inc. (China)
  • NIO (China)
  • Rivian (US)
  • XPENG Inc. (China)
  • ZEEKR (China)

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Scope of the Report

Report Attribute Details
Market size available for years 2020–2030
Base year considered 2023
Forecast period 2024-2030
Forecast units Volume (Thousand Units) & Value (USD Billion)
Segments Covered SDV Type, Vehicle Type, E/E Architecture, and Region
Geographies covered Asia Pacific, North America, and Europe.
Companies Covered Tesla (US), Li Auto Inc. (China), NIO (China), Rivian (US), ZEEKR (China), XPENG Inc. (China)

 

Key Questions Addressed by the Report

What is the current size of the Software Defined Vehicle market?
The software defined vehicle market is projected to grow from USD 213.5 billion in 2024 to USD 1,237.6 billion by 2030 at a CAGR of 34.0%.
Who are the winners in the global Software Defined Vehicle market?
The Software Defined Vehicle market is dominated by global players such as Tesla (US), Li Auto Inc. (China), NIO (China), Rivian (US), and XPENG Inc. (China) among others. These companies develop new products, adopt expansion strategies, and undertake collaborations, partnerships, and mergers & acquisitions to gain traction in the Software Defined Vehicle market.
What are the new market trends impacting the growth of the Software Defined Vehicle market?
Increasing demand for ADAS digital cockpits in vehicles and the adoption of 5G technology are major trends affecting this market.
Which region is expected to be the largest market during the forecast period?
Asia Pacific is expected to be the largest market in the Software Defined Vehicle market due to increased demand for SDVs and increased sales of vehicles equipped with autonomous technology, especially in China.
What is the total CAGR expected to be recorded for the Software Defined Vehicle market during 2024-2030?
The CAGR is expected to record a CAGR of 34.0% from 2024-2030.

 

 

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Table Of Contents

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TITLE
PAGE NO
INTRODUCTION
18
RESEARCH METHODOLOGY
24
EXECUTIVE SUMMARY
36
PREMIUM INSIGHTS
39
MARKET OVERVIEW
42
  • 5.1 INTRODUCTION
  • 5.2 MARKET DYNAMICS
    DRIVERS
    - Reduced recall and manufacturing costs
    - Personalized client engagement
    - Integration of ADAS digital cockpits
    - Increasing adoption of 5G technology
    RESTRAINTS
    - Limited over-the-air updates
    - Increase in risk of cyberattacks in SDVs
    OPPORTUNITIES
    - Remote diagnostics
    - Pay-per-use mobility
    - SDV platform monetization
    - Digital twin for emergency repair
    CHALLENGES
    - Complex software updates and security patching
    - Risk of data breach
  • 5.3 ECOSYSTEM ANALYSIS
    OEMS
    TIER 1 HARDWARE PROVIDERS
    TIER 2 PLAYERS
    CHIP PROVIDERS
    SOFTWARE PROVIDERS
    CLOUD PROVIDERS
  • 5.4 TECHNOLOGY ANALYSIS (KEY ENABLERS OF SDV)
    INTRODUCTION
    CENTRAL HPC
    ZONAL CONTROLLERS
    OVER-THE-AIR UPDATES
    SCALABLE E/E ARCHITECTURE
  • 5.5 OEM SDV SHIFT COMPARISON
  • 5.6 STRATEGIES FOLLOWED BY LEGACY OEMS FOR SDV SHIFT
    OEM DASHBOARD FOR SDV OFFERINGS BY KEY OEMS
  • 5.7 COMPARISON OF TECH PLAYERS AND CLOUD PROVIDERS IN SDV ECOSYSTEM
  • 5.8 E/E ARCHITECTURE PLANS OF OEMS SHIFTING TO SDV
  • 5.9 CASE STUDY ANALYSIS
    CUBIC TELECOM'S ROLE IN TRANSFORMING VEHICLE ARCHITECTURE
    IMPLEMENTING VIRTUAL TESTING ENVIRONMENT WITH RED HAT
    VOLKSWAGEN'S STRATEGIC FOCUS ON SOFTWARE INNOVATION
    STANDARDIZING OVER-THE-AIR UPDATES WITH ESYNC ALLIANCE
    CONTINENTAL AUTOMOTIVE EDGE PLATFORM IN COLLABORATION WITH AWS
    REVOLUTIONIZING AUTOMOTIVE SOFTWARE DEVELOPMENT WITH BLACKBERRY IVY AND AWS
    AWS AND BLACKBERRY'S APPROACH TO MODERNIZING VEHICLE SOFTWARE
    NVIDIA’S DRIVE PLATFORM POWERS VOLVO’S AUTONOMOUS VISION
    TESLA'S JOURNEY INTO SOFTWARE-DEFINED VEHICLES
    BMW'S STRATEGIC SHIFT IN AUTOMOTIVE SOFTWARE
FUTURE OF SDV MARKET, BY E/E ARCHITECTURE
79
  • 6.1 INTRODUCTION
  • 6.2 DISTRIBUTED ARCHITECTURE
  • 6.3 DOMAIN CENTRALIZED ARCHITECTURE
  • 6.4 ZONAL CONTROL ARCHITECTURE
FUTURE OF SDV MARKET, BY SDV TYPE
81
  • 7.1 INTRODUCTION
  • 7.2 SDV
    INCREASED FLEXIBILITY AND AGILITY THROUGH OVER-THE-AIR UPDATES TO DRIVE SDV SHIFT
  • 7.3 SEMI-SDV
    TRANSITIONAL PHASE TOWARD MORE ADVANCED ZONAL CONTROL ARCHITECTURE
  • 7.4 KEY PRIMARY INSIGHTS
FUTURE OF SDV MARKET, BY VEHICLE TYPE
85
  • 8.1 INTRODUCTION
  • 8.2 PASSENGER CAR
    CONSUMER EXPECTATIONS FOR SEAMLESS, TECH-DRIVEN EXPERIENCES TO DRIVE MARKET
  • 8.3 LIGHT COMMERCIAL VEHICLE
    RAPID ADOPTION OF SOFTWARE-DEFINED LIGHT COMMERCIAL VEHICLES FOR GOODS TRANSPORT IN NORTH AMERICA TO DRIVE MARKET
  • 8.4 KEY PRIMARY INSIGHTS
FUTURE OF SDV MARKET, BY REGION
90
  • 9.1 INTRODUCTION
  • 9.2 ASIA PACIFIC
    GENERATIVE AI IMPACT ANALYSIS
    CHINA
    - Platformization and SDV ecosystem development to drive market
    JAPAN
    - Government and OEM partnerships to drive market
    SOUTH KOREA
    - Global expansion of South Korean OEMs to drive market
  • 9.3 EUROPE
    GENERATIVE AI IMPACT ANALYSIS
    GERMANY
    - Strong engineering landscape and leading component providers and OEMs shifting to SDV offerings to drive market
    FRANCE
    - OEM initiatives and partnerships with software providers to drive market
    UK
    - Government regulations to drive SDV adoption
    SPAIN
    - OEMs planning to develop software architecture for SDVs to drive market
  • 9.4 NORTH AMERICA
    GENERATIVE AI IMPACT ANALYSIS
    US
    - Technological advancements and OTA updates by OEMs to drive market
    CANADA
    - Strategic partnerships and infrastructure development to drive market
COMPETITIVE LANDSCAPE
105
  • 10.1 INTRODUCTION
  • 10.2 KEY PLAYER STRATEGIES
  • 10.3 MARKET SHARE ANALYSIS, 2023
  • 10.4 REVENUE ANALYSIS, 2019–2023
  • 10.5 COMPANY EVALUATION MATRIX: KEY PLAYERS, 2023
    STARS
    EMERGING LEADERS
    PERVASIVE PLAYERS
    PARTICIPANTS
    COMPANY FOOTPRINT: KEY PLAYERS, 2023
    - Company footprint
    - Vehicle type footprint
    - Region footprint
  • 10.6 COMPANY EVALUATION MATRIX: START-UPS/SMES, 2023
    PROGRESSIVE COMPANIES
    RESPONSIVE COMPANIES
    DYNAMIC COMPANIES
    STARTING BLOCKS
    COMPETITIVE BENCHMARKING: START-UPS/SMES, 2023
  • 10.7 COMPANY VALUATION AND FINANCIAL METRICS
  • 10.8 COMPETITIVE SCENARIOS AND TRENDS
    PRODUCT LAUNCHES
    DEALS
COMPANY PROFILES
122
  • 11.1 KEY SDV PROVIDERS
    TESLA
    - Business overview
    - Products offered
    - Recent developments
    - MnM view
    LI AUTO INC.
    - Business overview
    - Products offered
    - Recent developments
    - MnM view
    ZEEKR
    - Business overview
    - Products offered
    - Recent developments
    - MnM view
    XPENG INC.
    - Business overview
    - Products offered
    - Recent developments
    - MnM view
    NIO
    - Business overview
    - Products offered
    - Recent developments
    - MnM view
    RIVIAN
    - Business overview
    - Products offered
    - Recent developments
    - MnM view
  • 11.2 KEY OEMS SHIFTING TO SDV
    VOLKSWAGEN AG
    - Business overview
    - Products offered
    - Recent developments
    HYUNDAI MOTOR CORPORATION
    - Business overview
    - Products offered
    - Recent developments
    FORD MOTOR COMPANY
    - Business overview
    - Products offered
    - Recent developments
    GENERAL MOTORS
    - Business overview
    - Products offered
    - Recent developments
    RENAULT GROUP
    - Business overview
    - Products offered
    - Recent developments
    TOYOTA MOTOR CORPORATION
    - Business overview
    - Products offered
    - Recent developments
    STELLANTIS
    - Business overview
    - Products offered
    - Recent developments
    MERCEDES-BENZ AG
    - Business overview
    - Products offered
    - Recent developments
    BYD
    - Business overview
    - Products offered
    - Recent developments
    BMW
    - Business overview
    - Products offered
    - Recent developments
  • 11.3 KEY TECH INTEGRATORS
    NVIDIA CORPORATION
    QUALCOMM TECHNOLOGIES INC.
    BLACKBERRY LIMITED
    VECTOR INFORMATIK GMBH
    GOOGLE INC.
    AMAZON INC.
    MICROSOFT
    APEX.AI
    MOBILEYE
    TENCENT
    ALIBABA
    HORIZON ROBOTICS
    TATA TECHNOLOGIES
    KPIT TECHNOLOGIES
RECOMMENDATIONS BY MARKETSANDMARKETS
231
  • 12.1 LEGACY OEMS BACKWARD-INTEGRATING TO DEVELOP THEIR SOFTWARE SYSTEMS
  • 12.2 TRANSITION TO SDV TO BE SLOWER IN ICE VEHICLES AND MARKET TO BE LED BY LUXURY VEHICLES
  • 12.3 LEGACY OEMS SHIFTING TO DOMAIN CENTRALIZED ARCHITECTURE AND ZONAL CONTROL
  • 12.4 CONCLUSION
APPENDIX
233
  • 13.1 KEY INSIGHTS OF INDUSTRY EXPERTS
  • 13.2 DISCUSSION GUIDE
  • 13.3 KNOWLEDGESTORE: MARKETSANDMARKETS’ SUBSCRIPTION PORTAL
  • 13.4 CUSTOMIZATION OPTIONS
    FURTHER BREAKDOWN OF FUTURE OF SDV MARKET, BY VEHICLE TYPE AT COUNTRY-LEVEL (FOR COUNTRIES PRESENT IN THE REPORT)
    ADDITIONAL COUNTRIES (APART FROM THOSE ALREADY CONSIDERED IN REPORT) WITH SIGNIFICANT SDV MARKET
    COMPANY INFORMATION
    PROFILES OF ADDITIONAL MARKET PLAYERS (UP TO FIVE)
  • 13.5 RELATED REPORTS
  • 13.6 AUTHOR DETAILS
LIST OF TABLES
 
  • TABLE 1 FUTURE OF SDV MARKET DEFINITION, BY VEHICLE TYPE
  • TABLE 2 FUTURE OF SDV MARKET DEFINITION, BY SDV TYPE
  • TABLE 3 FUTURE OF SDV MARKET DEFINITION, BY E/E ARCHITECTURE
  • TABLE 4 INCLUSIONS AND EXCLUSIONS
  • TABLE 5 USD EXCHANGE RATES
  • TABLE 6 NETWORK SPEED REQUIRED FOR PERFORMANCE
  • TABLE 7 PAID SERVICES PROVIDED BY KEY OEMS
  • TABLE 8 IMPACT OF MARKET DYNAMICS
  • TABLE 9 ROLE OF COMPANIES IN ECOSYSTEM
  • TABLE 10 OEMS PROVIDING OVER-THE-AIR UPDATES
  • TABLE 11 COMPUTE PLATFORM PROVIDERS
  • TABLE 12 CLOUD PROVIDERS
  • TABLE 13 REFERENCE OS AND SOFTWARE SUITE PROVIDERS
  • TABLE 14 OEM PLANS FOR NEW E/E ARCHITECTURE
  • TABLE 15 FUTURE OF SDV MARKET, BY SDV TYPE, 2020–2023 (THOUSAND UNITS)
  • TABLE 16 FUTURE OF SDV MARKET, BY SDV TYPE, 2024–2030 (THOUSAND UNITS)
  • TABLE 17 FUTURE OF SDV MARKET, BY VEHICLE TYPE, 2020–2023 (THOUSAND UNITS)
  • TABLE 18 FUTURE OF SDV MARKET, BY VEHICLE TYPE, 2024–2030 (THOUSAND UNITS)
  • TABLE 19 PASSENGER CAR: FUTURE OF SDV MARKET, BY REGION, 2020–2023 (THOUSAND UNITS)
  • TABLE 20 PASSENGER CAR: FUTURE OF SDV MARKET, BY REGION, 2024–2030 (THOUSAND UNITS)
  • TABLE 21 LIGHT COMMERCIAL VEHICLE: FUTURE OF SDV MARKET, BY REGION, 2020–2023 (THOUSAND UNITS)
  • TABLE 22 LIGHT COMMERCIAL VEHICLE: FUTURE OF SDV MARKET, BY REGION, 2024–2030 (THOUSAND UNITS)
  • TABLE 23 FUTURE OF SDV MARKET, BY REGION, 2020–2023 (USD BILLION)
  • TABLE 24 FUTURE OF SDV MARKET, BY REGION, 2024–2030 (USD BILLION)
  • TABLE 25 FUTURE OF SDV MARKET, BY REGION, 2020–2023 (THOUSAND UNITS)
  • TABLE 26 FUTURE OF SDV MARKET, BY REGION, 2024–2030 (THOUSAND UNITS)
  • TABLE 27 ASIA PACIFIC: FUTURE OF SDV MARKET, 2020–2023 (THOUSAND UNITS)
  • TABLE 28 ASIA PACIFIC: FUTURE OF SDV MARKET, 2024–2030 (THOUSAND UNITS)
  • TABLE 29 EUROPE: FUTURE OF SDV MARKET, 2020–2023 (THOUSAND UNITS)
  • TABLE 30 EUROPE: FUTURE OF SDV MARKET, 2024–2030 (THOUSAND UNITS)
  • TABLE 31 NORTH AMERICA: FUTURE OF SDV MARKET, 2020–2023 (THOUSAND UNITS)
  • TABLE 32 NORTH AMERICA: FUTURE OF SDV MARKET, 2024–2030 (THOUSAND UNITS)
  • TABLE 33 KEY PLAYER STRATEGIES, 2021–2024
  • TABLE 34 FUTURE OF SDV MARKET: VEHICLE TYPE FOOTPRINT, 2023
  • TABLE 35 FUTURE OF SDV MARKET: REGION FOOTPRINT, 2023
  • TABLE 36 FUTURE OF SDV MARKET: LIST OF KEY START-UPS/SMES
  • TABLE 37 FUTURE OF SDV MARKET: COMPETITIVE BENCHMARKING OF START-UPS/SMES
  • TABLE 38 FUTURE OF SDV MARKET: PRODUCT LAUNCHES, JANUARY 2021–JUNE 2024
  • TABLE 39 FUTURE OF SDV MARKET: DEALS, JANUARY 2021–JUNE 2024
  • TABLE 40 TESLA: COMPANY OVERVIEW
  • TABLE 41 TESLA: PRODUCTS OFFERED
  • TABLE 42 TESLA: PRODUCT LAUNCHES
  • TABLE 43 TESLA: DEALS
  • TABLE 44 LI AUTO INC.: COMPANY OVERVIEW
  • TABLE 45 LI AUTO INC.: PRODUCTS OFFERED
  • TABLE 46 LI AUTO INC.: PRODUCT LAUNCHES
  • TABLE 47 LI AUTO INC.: DEALS
  • TABLE 48 ZEEKR: COMPANY OVERVIEW
  • TABLE 49 ZEEKR: PRODUCTS OFFERED
  • TABLE 50 ZEEKR: PRODUCT LAUNCHES
  • TABLE 51 ZEEKR: DEALS
  • TABLE 52 ZEEKR: EXPANSIONS
  • TABLE 53 ZEEKR: OTHERS
  • TABLE 54 XPENG INC.: COMPANY OVERVIEW
  • TABLE 55 XPENG INC.: PRODUCTS OFFERED
  • TABLE 56 XPENG INC.: PRODUCT LAUNCHES
  • TABLE 57 XPENG INC.: DEALS
  • TABLE 58 NIO: COMPANY OVERVIEW
  • TABLE 59 NIO: PRODUCTS OFFERED
  • TABLE 60 NIO: PRODUCT LAUNCHES
  • TABLE 61 NIO: DEALS
  • TABLE 62 RIVIAN: COMPANY OVERVIEW
  • TABLE 63 RIVIAN: PRODUCTS OFFERED
  • TABLE 64 RIVIAN: PRODUCT LAUNCHES
  • TABLE 65 RIVIAN: DEALS
  • TABLE 66 VOLKSWAGEN AG: COMPANY OVERVIEW
  • TABLE 67 VOLKSWAGEN AG: PRODUCTS OFFERED
  • TABLE 68 VOLKSWAGEN AG: PRODUCT LAUNCHES
  • TABLE 69 VOLKSWAGEN AG: DEALS
  • TABLE 70 VOLKSWAGEN AG: EXPANSIONS
  • TABLE 71 HYUNDAI MOTOR CORPORATION: COMPANY OVERVIEW
  • TABLE 72 HYUNDAI MOTOR CORPORATION: PRODUCTS OFFERED
  • TABLE 73 HYUNDAI MOTOR CORPORATION: DEALS
  • TABLE 74 FORD MOTOR COMPANY: COMPANY OVERVIEW
  • TABLE 75 FORD MOTOR COMPANY: PRODUCTS OFFERED
  • TABLE 76 FORD MOTOR COMPANY: PRODUCT LAUNCHES
  • TABLE 77 FORD MOTOR COMPANY: DEALS
  • TABLE 78 GENERAL MOTORS: COMPANY OVERVIEW
  • TABLE 79 GENERAL MOTORS: PRODUCTS OFFERED
  • TABLE 80 GENERAL MOTORS: PRODUCT LAUNCHES
  • TABLE 81 GENERAL MOTORS: DEALS
  • TABLE 82 RENAULT GROUP: COMPANY OVERVIEW
  • TABLE 83 RENAULT GROUP: PRODUCTS OFFERED
  • TABLE 84 RENAULT GROUP: PRODUCT LAUNCHES
  • TABLE 85 RENAULT GROUP: DEALS
  • TABLE 86 TOYOTA MOTOR CORPORATION: COMPANY OVERVIEW
  • TABLE 87 TOYOTA MOTOR CORPORATION: PRODUCTS OFFERED
  • TABLE 88 TOYOTA MOTOR CORPORATION: DEALS
  • TABLE 89 STELLANTIS: COMPANY OVERVIEW
  • TABLE 90 STELLANTIS: PRODUCTS OFFERED
  • TABLE 91 STELLANTIS: PRODUCT LAUNCHES
  • TABLE 92 STELLANTIS: DEALS
  • TABLE 93 MERCEDES-BENZ AG: COMPANY OVERVIEW
  • TABLE 94 MERCEDES-BENZ AG: PRODUCTS OFFERED
  • TABLE 95 MERCEDES-BENZ AG: PRODUCT LAUNCHES
  • TABLE 96 MERCEDES-BENZ AG: DEALS
  • TABLE 97 BYD: COMPANY OVERVIEW
  • TABLE 98 BYD: PRODUCTS OFFERED
  • TABLE 99 BYD: PRODUCT LAUNCHES
  • TABLE 100 BYD: DEALS
  • TABLE 101 BMW: COMPANY OVERVIEW
  • TABLE 102 BMW: PRODUCTS OFFERED
  • TABLE 103 BMW: PRODUCT LAUNCHES
  • TABLE 104 BMW: DEALS
  • TABLE 105 NVIDIA CORPORATION: COMPANY OVERVIEW
  • TABLE 106 QUALCOMM TECHNOLOGIES INC.: COMPANY OVERVIEW
  • TABLE 107 BLACKBERRY LIMITED: COMPANY OVERVIEW
  • TABLE 108 VECTOR INFORMATIK GMBH: COMPANY OVERVIEW
  • TABLE 109 GOOGLE INC.: COMPANY OVERVIEW
  • TABLE 110 AMAZON INC.: COMPANY OVERVIEW
  • TABLE 111 MICROSOFT: COMPANY OVERVIEW
  • TABLE 112 APEX.AI: COMPANY OVERVIEW
  • TABLE 113 MOBILEYE: COMPANY OVERVIEW
  • TABLE 114 TENCENT: COMPANY OVERVIEW
  • TABLE 115 ALIBABA: COMPANY OVERVIEW
  • TABLE 116 HORIZON ROBOTICS: COMPANY OVERVIEW
  • TABLE 117 TATA TECHNOLOGIES: COMPANY OVERVIEW
  • TABLE 118 KPIT TECHNOLOGIES: COMPANY OVERVIEW
LIST OF FIGURES
 
  • FIGURE 1 FUTURE OF SDV MARKET SEGMENTATION
  • FIGURE 2 RESEARCH DESIGN
  • FIGURE 3 RESEARCH PROCESS FLOW
  • FIGURE 4 KEY INDUSTRY INSIGHTS
  • FIGURE 5 BREAKDOWN OF PRIMARY INTERVIEWS: BY COMPANY TYPE, DESIGNATION, AND REGION
  • FIGURE 6 RESEARCH METHODOLOGY: HYPOTHESIS BUILDING
  • FIGURE 7 BOTTOM-UP APPROACH
  • FIGURE 8 MARKET GROWTH PROJECTIONS FROM DEMAND-SIDE DRIVERS AND OPPORTUNITIES
  • FIGURE 9 DEMAND AND SUPPLY-SIDE FACTOR ANALYSIS
  • FIGURE 10 SDV GROWTH FACTORS: DATA STREAMS FUEL NEW FEATURES AND SERVICES
  • FIGURE 11 GLOBAL SDV SHIFT SCENARIO
  • FIGURE 12 KEY PLAYERS: SDV SHIFT COMPARISON
  • FIGURE 13 SEMI-SDV TO BE TRANSITIONAL PHASE IN SHIFT TO SDV
  • FIGURE 14 INCREASING DEMAND FOR BETTER DRIVING EXPERIENCE AND OEM PLANS FOR ALTERNATIVE REVENUE STREAMS TO DRIVE MARKET
  • FIGURE 15 EUROPE TO BE FASTEST-GROWING MARKET WITH MAJOR EUROPEAN AUTOMAKERS SHIFTING TO DIGITAL FIRST ECOSYSTEM
  • FIGURE 16 SEMI-SDV SEGMENT TO ACT AS TRANSITION PHASE FOR SDV SHIFT
  • FIGURE 17 LIGHT COMMERCIAL VEHICLE TO BE FASTER-GROWING VEHICLE TYPE DURING FORECAST PERIOD
  • FIGURE 18 INTEGRATED COMPONENTS OF SOFTWARE-DEFINED VEHICLES
  • FIGURE 19 DRIVERS, RESTRAINTS, OPPORTUNITIES, AND CHALLENGES
  • FIGURE 20 COST SAVINGS BY REGULAR OVER-THE-AIR UPDATES
  • FIGURE 21 PERSONALIZED CLIENT ENGAGEMENT: BENEFITS TO CUSTOMERS
  • FIGURE 22 QUALCOMM’S SNAPDRAGON DIGITAL CHASSIS PLATFORM
  • FIGURE 23 5G USE CASES IN AUTOMOTIVE SECTOR
  • FIGURE 24 OVER-THE-AIR UPDATE METHOD
  • FIGURE 25 WORKING OF INTRUSION DETECTION SYSTEMS
  • FIGURE 26 SERVICE-ORIENTED VEHICLE DIAGNOSTICS
  • FIGURE 27 AUTOMOTIVE TECHNOLOGY STACK
  • FIGURE 28 DIGITAL TWIN ECOSYSTEM
  • FIGURE 29 ECOSYSTEM ANALYSIS
  • FIGURE 30 CENTRAL HIGH-PERFORMANCE COMPUTING IN SDV
  • FIGURE 31 NXP SEMICONDUCTORS: ZONE CONTROL POC
  • FIGURE 32 OVER-THE-AIR FIRMWARE UPDATE THROUGH DEVICE MANAGEMENT SYSTEM
  • FIGURE 33 TRENDS OF FUTURE E/E-ARCHITECTURE
  • FIGURE 34 COMPARISON OF SDV OFFERINGS BY LEADING OEMS
  • FIGURE 35 STRATEGIES FOLLOWED BY KEY LEGACY OEMS FOR SDV SHIFT
  • FIGURE 36 OEM DASHBOARD ON SDV OFFERING AND EFFORTS BY KEY LEGACY OEMS
  • FIGURE 37 CURRENT E/E ARCHITECTURE SCENARIO
  • FIGURE 38 SHIFT IN E/E ARCHITECTURE FOR VEHICLE ELECTRONICS CONTROL
  • FIGURE 39 SDV SEGMENT TO DOMINATE MARKET DURING FORECAST PERIOD
  • FIGURE 40 PASSENGER CAR SEGMENT TO LEAD MARKET DURING FORECAST PERIOD
  • FIGURE 41 FUTURE OF SDV MARKET, BY REGION, 2024–2030
  • FIGURE 42 ASIA PACIFIC: FUTURE OF SDV MARKET SNAPSHOT
  • FIGURE 43 SDV MARKET IN CHINA (2023)
  • FIGURE 44 EUROPE: FUTURE OF SDV MARKET, BY COUNTRY, 2024–2030 (THOUSAND UNITS)
  • FIGURE 45 NORTH AMERICA: FUTURE OF SDV MARKET SNAPSHOT
  • FIGURE 46 MARKET SHARE ANALYSIS, 2023
  • FIGURE 47 REVENUE ANALYSIS OF OEMS, 2019–2023
  • FIGURE 48 FUTURE OF SDV MARKET: COMPANY EVALUATION MATRIX (KEY PLAYERS), 2023
  • FIGURE 49 FUTURE OF SDV MARKET: COMPANY FOOTPRINT, 2023
  • FIGURE 50 FUTURE OF SDV MARKET: OVERALL FOOTPRINT FOR OEMS TRANSITIONING TO SDV, 2023
  • FIGURE 51 FUTURE OF SDV MARKET: COMPANY EVALUATION MATRIX (START-UPS/SMES), 2023
  • FIGURE 52 VALUATION OF TOP 5 COMPANIES (OEMS)
  • FIGURE 53 FINANCIAL METRICS OF TOP 5 PLAYERS (OEMS)
  • FIGURE 54 TESLA: COMPANY SNAPSHOT
  • FIGURE 55 TESLA: SDV SHIFT JOURNEY
  • FIGURE 56 LI AUTO INC.: COMPANY SNAPSHOT
  • FIGURE 57 LI AUTO INC.: SDV SHIFT JOURNEY
  • FIGURE 58 ZEEKR: SDV SHIFT JOURNEY
  • FIGURE 59 XPENG INC.: COMPANY SNAPSHOT
  • FIGURE 60 XPENG INC.: SDV SHIFT JOURNEY
  • FIGURE 61 NIO: COMPANY SNAPSHOT
  • FIGURE 62 NIO: SDV SHIFT JOURNEY
  • FIGURE 63 RIVIAN: COMPANY SNAPSHOT
  • FIGURE 64 RIVIAN: SDV SHIFT JOURNEY
  • FIGURE 65 VOLKSWAGEN AG: COMPANY SNAPSHOT
  • FIGURE 66 VOLKSWAGEN AG: SDV SHIFT JOURNEY
  • FIGURE 67 HYUNDAI MOTOR CORPORATION: COMPANY SNAPSHOT
  • FIGURE 68 HYUNDAI MOTOR CORPORATION: SDV SHIFT JOURNEY
  • FIGURE 69 FORD MOTOR COMPANY: COMPANY SNAPSHOT
  • FIGURE 70 FORD MOTOR COMPANY: SDV SHIFT JOURNEY
  • FIGURE 71 GENERAL MOTORS: COMPANY SNAPSHOT
  • FIGURE 72 GENERAL MOTORS: SDV SHIFT JOURNEY
  • FIGURE 73 RENAULT GROUP: COMPANY SNAPSHOT
  • FIGURE 74 RENAULT GROUP: SDV SHIFT JOURNEY
  • FIGURE 75 TOYOTA MOTOR CORPORATION: COMPANY SNAPSHOT
  • FIGURE 76 TOYOTA MOTOR CORPORATION: SDV SHIFT JOURNEY
  • FIGURE 77 STELLANTIS: COMPANY SNAPSHOT
  • FIGURE 78 STELLANTIS: SDV SHIFT JOURNEY
  • FIGURE 79 STELLANTIS: VEHICLE PLATFORMS
  • FIGURE 80 MERCEDES-BENZ AG: COMPANY SNAPSHOT
  • FIGURE 81 MERCEDES-BENZ AG: SDV SHIFT JOURNEY
  • FIGURE 82 BYD: COMPANY SNAPSHOT
  • FIGURE 83 BYD: SDV SHIFT JOURNEY
  • FIGURE 84 BMW: COMPANY SNAPSHOT
  • FIGURE 85 BMW: SDV SHIFT JOURNEY
  • FIGURE 86 NVIDIA CORPORATION: SDV OFFERINGS
  • FIGURE 87 QUALCOMM TECHNOLOGIES INC.: SDV OFFERING
  • FIGURE 88 QUALCOMM TECHNOLOGIES INC.: SNAPDRAGON DIGITAL CHASSIS
  • FIGURE 89 BLACKBERRY LIMITED: SDV OFFERING
  • FIGURE 90 VECTOR INFORMATIK GMBH: SDV OFFERING
  • FIGURE 91 GOOGLE INC.: SDV OFFERING
  • FIGURE 92 AMAZON INC.: SDV OFFERING
  • FIGURE 93 STRATEGIC RECOMMENDATIONS FOR OEMS IN SDV MARKET

 

The study involved four major activities to estimate the current size of the Software Defined Vehicle market. Exhaustive secondary research was done to collect information on the market, the peer market, and model mapping. The next step was to validate these findings, assumptions, and sizing with the industry experts across value chains through primary research. The bottom-up approach was employed to estimate the total market size. After that, market breakdown and data triangulation were used to determine the market size of segments and subsegments.

Secondary Research

Secondary sources referred to for this research study included automotive industry organizations involved with head-up display; publications from government sources [such as country level automotive associations and organizations, Organisation for Economic Co-operation and Development (OECD), World Bank, CDC, and Eurostat]; corporate filings (annual reports, investor presentations, and financial statements); and trade, business, and automotive associations. Secondary data was collected and analyzed to arrive at the overall market size, which was further validated through primary research.

Primary Research

Extensive primary research has been conducted after acquiring an understanding of the SDV market scenario through secondary research. Several primary interviews have been conducted with market experts from both the demand-side vehicle manufacturers [(in terms of component supply), country-level government associations, and trade associations] and supply-side OEMs and component manufacturers across three major regions—North America, Europe, and Asia Pacific. Approximately 23% and 77% of primary interviews have been conducted from the demand and supply sides, respectively. Primary data has been collected through questionnaires, emails, and telephonic interviews. In the canvassing of primaries, efforts have been made to cover various departments within organizations, such as sales, operations, and administration, to provide a holistic viewpoint in our report.

After interacting with industry experts, brief sessions with highly experienced independent consultants have been conducted to reinforce the findings from the primaries. This, along with the in-house subject-matter experts’ opinions, has led to the findings as described in the remainder of this report.

Software Defined Vehicle Market  Size, and Share

To know about the assumptions considered for the study, download the pdf brochure

Market Size Estimation

The bottom-up approach has been used to estimate and validate the size of the Software Defined Vehicle market. In this approach, the SDV statistics have been considered at the country level.

A model mapping of the SDVs has been carried out for each country to determine the market size in terms of volume. The number of SDV models varied from country to country. Then, the penetration of SDVs is applied to vehicle sales, giving the volume of the Software Defined Vehicle market. The country-level data has been summed up to arrive at the region-level data in terms of volume. The summation of the country-level market size has given the regional market size, and further summation of the regional market size has provided the global Software Defined Vehicle market size.

  • The key players in the industry and markets have been identified through extensive secondary research.
  • The industry’s future supply chain and market size, in terms of value, have been determined through primary and secondary research processes.
  • All percentage shares, splits, and breakdowns have been determined using secondary sources and verified through primary sources.

Global Software Defined Vehicle Market Size: Bottom-Up Approach

Software Defined Vehicle Market  Bottom Up Approach

To know about the assumptions considered for the study, Request for Free Sample Report

Data Triangulation

All percentage shares, splits, and breakdowns have been determined using secondary sources and verified by primary sources. All parameters that are said to affect the markets covered in this research study have been accounted for, viewed in extensive detail, and analyzed to obtain the final quantitative and qualitative data. This data has been consolidated and enhanced with detailed inputs and analysis from MarketsandMarkets and presented in the report.

data triangulation

Software Defined Vehicle Market  data  triangulation

Market Definition

SDV: A software-defined vehicle is one in which the majority of the vehicle's functions and features are controlled, enhanced, and updated through software rather than solely relying on hardware. This approach leverages advanced computing, connectivity, and software technologies to offer a range of benefits, including improved performance, enhanced safety, and greater flexibility in terms of updates and customization.

Key Stakeholders

  • Third-party FOD providers
  • Associations, forums, and alliances related to electric vehicles
  • Automotive blogs
  • Automobile manufacturers
  • Automotive component providers
  • Automotive cybersecurity providers
  • Automotive software providers
  • Autonomous vehicle manufacturers
  • Autonomous vehicle platform providers
  • Government agencies and policymakers
  • Industry associations and experts
  • Software providers for SDVs

Report Objectives

  • To analyze and forecast the SDV market in terms of value (USD billion) and volume (thousand units) from 2024 to 2030
  • To segment the market by vehicle type, SDV type, and region
    • To segment and forecast the market size by volume based on vehicle type (passenger car and light commercial vehicle)
    • To segment and forecast the market size by volume based on SDV type (Semi-SDV and SDV)
    • To segment and forecast the market by value and volume based on region (Asia Pacific, Europe, and North America)
    • To segment the market qualitatively based on E/E architecture (Distributed architecture, domain centralized architecture, zonal control architecture)
  • To provide detailed information about the factors influencing the market growth (drivers, challenges, restraints, and opportunities)
  • To strategically analyze the market with respect to individual growth trends, prospects, and contributions to the total market
  • To study the following with respect to the market
    • Ecosystem analysis
    • Technology A\analysis
    • OEM SDV shift strategies
    • E/E architecture plans of OEM’s shifting to SDV
    • Tech enabler developments for SDVs
  • To strategically profile the key players and comprehensively analyze their market share and core competencies
    • To analyze the opportunities for stakeholders and the competitive landscape for market leaders
    • To track and analyze competitive developments such as deals, product launches/developments, expansions, and other activities undertaken by the key industry participants

AVAILABLE CUSTOMIZATIONS

With the given market data, MarketsandMarkets offers customizations in accordance to the company’s specific needs.

  • Software Defined Vehicle market, by Vehicle type, at a regional level
  • Software Defined Vehicmarket, by SDV type, at a regional level
  • Profiling of additional market players (Up to 5)

Previous Versions of this Report

Software Defined Vehicle Market by SDV Type (Semi-SDV. SDV), E/E Architecture (Distributed, Domain Centralised, Zonal Control), Vehicle Type (Passenger Car and Light Commercial Vehicle) and Region - Global Forecast to 2030

Report Code SE 8783
Published in Sep, 2023, By MarketsandMarkets™

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Growth opportunities and latent adjacency in Software Defined Vehicle Market

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